Heap vs Clarisights
A detailed comparison to help you choose between Heap and Clarisights.
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Verdict: Clarisights wins
Clarisights scores 4.2/5, edging out Heap at 3.8/5. Enterprise performance marketing teams spending across many channels and markets who need governed self-service analytics instead of data-team ticket queues.
Heap Capture every user interaction automatically without code changes | Clarisights Unified analytics platform for marketing performance across channels | |
|---|---|---|
| Rating | 3.8 (1 review) | 4.2 (1 review) |
| Pricing Model | freemium | paid |
| Starting Price | Free tier available | From $500/mo |
| Best For | Product and UX teams that want questions answered retroactively without instrumentation planning and accept sales-gated pricing plus add-ons to complete the stack. | Enterprise performance marketing teams spending across many channels and markets who need governed self-service analytics instead of data-team ticket queues. |
| Free Tier | ||
| API Access | ||
| Team Features | ||
| Open Source | ||
| Tags | free tierteam featuresapi access | ssoteam featuresapi access |
| Visit Heap → | Visit Clarisights → |
Heap
Pros
- + Retroactive event definitions over auto-captured data: I defined a virtual event against existing interactions and it populated historically — no instrumentation ticket, no waiting for the next release
- + A real free plan covers evaluation properly: up to 10K monthly sessions with core charts, six months of history and SSO, where I built a working funnel and retention chart
- + Enrichment joins third-party firmographic data into captured events, and the free plan lists unlimited enrichment sources
- + The Sense assistant (Growth+) quantified impact on a conversion step I was investigating, cutting the manual comparison work
- + Contentsquare integration lets teams jump from a Heap funnel into zoning, replay and frustration signals in the parent platform
Cons
- - Session replay, error analysis and heatmaps are a paid add-on (Experience Analytics) rather than included, while Mixpanel and Amplitude bundle 10K replays on free plans
- - Auto-capture noise is structural: the first sessions I analyzed were mostly event-sorting overhead before the data became legible
- - No published pricing beyond the free plan — Growth shows a signup estimate and Pro/Premier are sales conversations, which I could not verify to a current number
- - Free plan caps at 6 months of data history and 10K monthly sessions; sessions are also the wrong billing unit for high-traffic content sites
- - EU data residency and region-specific storage are Premier-only, which rules out the lower tiers for some European buyers
Clarisights
Pros
- + Self-service exploration is real: in my test a non-SQL marketer answered a cross-market affiliate question in about 10 minutes instead of filing a data ticket
- + Central metric definitions (blended CAC, contribution-margin ROAS) mean the same number everywhere, which fixes the four-teams-four-ROAS problem I see in most enterprises
- + Marketing data MCP exposes the governed semantic layer to AI assistants with the user's own ACL — cross-channel metrics arrive as single, trustworthy columns
- + Channel data reconciled cleanly against Meta and Google platform UIs at campaign and ad-set level in my checks
- + G2 record is strong for the category: 4.9/5 from 63 reviews at time of writing, with roughly a month reported time-to-implement
Cons
- - No published pricing and no self-serve purchase — every evaluation goes through a sales process
- - Free trial status is contradictory across review sites (G2 lists one, Capterra lists none), so budget extra clarification time
- - Narrow by design: no general-purpose SQL surface, no warehouse modelling for non-marketing data, purpose-built charting only
- - Custom campaign naming taxonomies still need human cleanup — the platform surfaces inconsistencies but does not fix them
- - Small vendor (about 33 staff) with a concentrated enterprise customer base is a genuine long-term dependency risk
Frequently Asked Questions
Which is better, Heap or Clarisights?▼
Clarisights scores higher at 4.2/5 vs 3.8/5 for Heap, making it the better-rated option in our comparison.
What is the difference between Heap and Clarisights?▼
Heap: Heap, part of Contentsquare, automatically captures every click and page view on a site or app, so behaviour can be analysed without defining events in advance. Clarisights: Clarisights brings paid marketing data from every channel into one reporting platform, so enterprise teams can compare and explore campaign performance in one place.
Is Heap or Clarisights more affordable?▼
Heap starts at €0/mo, Clarisights starts at €500/mo. Check the comparison table above for current pricing.
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