Hailuo AI vs HeyGen

A detailed comparison to help you choose between Hailuo AI and HeyGen.

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Verdict: HeyGen wins

HeyGen scores 4.2/5, edging out Hailuo AI at 4.0/5. Marketing, sales enablement and training teams producing presenter videos and localized versions at volume who need avatar output good enough to publish without disclaimers.

Hailuo AI

Hailuo AI

AI-videogeneratie (MiniMax)

HeyGen

HeyGen

Create AI presenter videos in any language

Rating4.0 (1 review)4.2 (1 review)
Pricing Modelpaidfreemium
Starting PricePricing variesFree tier available
Best ForPerformance marketers and creators producing short ad or social clips who want top-tier motion quality and can manage a credit budget deliberately.Marketing, sales enablement and training teams producing presenter videos and localized versions at volume who need avatar output good enough to publish without disclaimers.
Free Tier
API Access
Team Features
Open Source
Tags—
free tierapi access
Visit HeyGen →

Hailuo AI

Pros

  • + Motion quality is the best thing about it: gaits, hands and object interaction stayed physically plausible frame to frame in my clips
  • + Per-clip economics undercut the Western alternatives: about $0.37 per six-second 768p clip on Standard at list price using the plan FAQ's own counts
  • + API pricing is published and cheap: H3 at $0.08 per second at 768p and $0.13 at 2K, with free input images up to a small allowance
  • + Reference-image conditioning (up to 12 images via Omni Reference) gave me consistent looks across a set of clips
  • + The team ships visibly: monthly credits on Max rose from 20,000 to 27,000 and the H3 generation launched on 31 July 2026

Cons

  • - Credit accounting mixes units across model generations (clip counts for Hailuo 01/02, seconds for H3), so real cost per clip is hard to compute
  • - Plan FAQ says Standard processes one task at a time while the subscription terms say two simultaneous videos; my queue behaved as one
  • - Promotional prices ($7.99 Standard, $24.99 Pro, $63.99 Master) are labeled temporary against much higher list prices
  • - Free-tier credits expire three days after grant and free output is barred from advertising use per the terms of service
  • - API terms do not state whether generated output may run in paid advertising, which is a problem for agency use
View full Hailuo AIreview →

HeyGen

Pros

  • + Avatar quality is the best I have used in this niche — a single-photo avatar held lip-sync through a 45-second script and I shipped a digital-twin test to a client without a disclaimer
  • + Video translation produces actual deliverables: tone held across a 2-minute test dub and lips re-shaped plausibly, with script proofreading available on Pro
  • + Real free plan (3 videos/month, 1 minute each, no credit card) — enough to evaluate properly before paying
  • + Fast, credible shipping: 63 products and features in three months including Avatar V, an MCP server and the Apache-2.0 HyperFrames framework
  • + Business tier is team-ready: 60-minute videos, 2x concurrency, n8n/Make/HubSpot/Zapier integrations, seats at $20/month

Cons

  • - Credits pool across avatars, translation and generative video; a long video plus a translation pass can consume a week's individual-tier budget
  • - Creator and Pro cannot buy top-up packs — you upgrade or wait for the reset; only Business and Enterprise get packs and auto-reload
  • - Avatar V, the flagship model, is on limited usage even for paying individuals at time of writing
  • - Uncanny tells remain on close-up plosives and stiff photo-avatars at unusual angles — not for content where the face is the message
  • - Marketing leans on self-published superlatives and comparison tables; treat 'world's most advanced' claims as vendor statements
View full HeyGenreview →

Frequently Asked Questions

Which is better, Hailuo AI or HeyGen?▼
HeyGen scores higher at 4.2/5 vs 4.0/5 for Hailuo AI, making it the better-rated option in our comparison.
What is the difference between Hailuo AI and HeyGen?▼
Hailuo AI: Hailuo AI is MiniMax's video and image generator, creating clips from text prompts or a reference photo. HeyGen: AI video generator with talking avatars, lip-sync and video translation. Free plan (3 videos/mo); Creator from $24/mo billed yearly.
Is Hailuo AI or HeyGen more affordable?▼
Hailuo AI starts at €0/mo, HeyGen starts at €0/mo. Check the comparison table above for current pricing.

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