Apollo.io vs Avoma
A detailed comparison to help you choose between Apollo.io and Avoma.
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Verdict: Apollo.io wins
Apollo.io scores 4.2/5, edging out Avoma at 4.0/5. SDR and founder-led outbound teams that want one subscription for B2B contact data plus sequencing and calling, and are willing to manage a credit budget.
Apollo.io AI-powered B2B prospecting and outreach | Avoma AI meeting assistant for notes, scheduling and coaching | |
|---|---|---|
| Rating | 4.2 (1 review) | 4.0 (1 review) |
| Pricing Model | freemium | freemium |
| Starting Price | Free tier available | Free tier available |
| Best For | SDR and founder-led outbound teams that want one subscription for B2B contact data plus sequencing and calling, and are willing to manage a credit budget. | Sales and revenue teams that want meeting notes written into the CRM automatically and coaching signals from calls, without enterprise call-intelligence prices. |
| Free Tier | ||
| API Access | ||
| Team Features | ||
| Open Source | ||
| Tags | free tierteam features | free tierteam features |
| Visit Apollo.io → | Visit Avoma → |
Apollo.io
Pros
- + Free tier is genuinely functional — I built filtered searches, pulled verified emails and ran a short sequence before hitting any paywall
- + Database, sequences, dialer and deliverability tooling in one seat price replaces two or three subscriptions for a small team
- + Credit grants are generous at the Professional tier (48,000 credits per seat per year at time of writing, per apollo.io/pricing)
- + Waterfall enrichment and AI lead scoring surfaced active accounts my manual filters had missed in my test run
- + Pricing is published and self-serve through Organization tier — no forced sales call to start
Cons
- - Three separate meters (seat credits, mobile credits, enrichment credits) make real cost hard to forecast — my export credits drained fastest on direct dials
- - Data quality thins out outside US tech: stale titles and re-routed inboxes on older and smaller-company records in my sample
- - Licensing forbids reselling or powering external products with Apollo data without a custom agreement
- - Call coaching is shallow versus dedicated conversation intelligence tools; call recording is metered (4,000 AI-insight minutes at Professional)
- - Buying intent is capped (6 topics at Professional) and intent data is a paid-tier feature only
Avoma
Pros
- + Auto-save notes to CRM records and dialer integration are included even on the $19 Startup tier — not gated behind add-ons
- + Only recorder seats are billed; viewers and collaborators are free, which cut my sample 12-person team price to 8 seats
- + Published, readable pricing: $19/$24/$39 tiers plus $29 Conversation and Revenue Intelligence and $19 Lead Router add-ons (annual, at time of writing)
- + 14-day trial is genuinely unrestricted with all add-ons enabled, per the pricing page
- + Topic-structured summaries and Ask Avoma queries returned correct specifics on commitments and objections in my sample calls
Cons
- - Full sales stack (Organization + all add-ons) reaches $101/recorder seat/month billed annually — closer to rivals than the headline suggests
- - Non-sales teams pay for a lot of sales machinery; setup of CRM mapping, topic taxonomies and routing rules takes real ownership
- - Startup caps at 25 paid seats, Organization at 100, Enterprise requires 10 seats minimum and annual billing only
- - "Unlimited transcription and notes" has no published fair-use asterisk — get heavy-usage terms in writing
- - Translation is listed on Organization but the supported-language list is not published on the pricing page
Frequently Asked Questions
Which is better, Apollo.io or Avoma?▼
Apollo.io scores higher at 4.2/5 vs 4.0/5 for Avoma, making it the better-rated option in our comparison.
What is the difference between Apollo.io and Avoma?▼
Apollo.io: Apollo.io combines a B2B contact database with sequencing, dialling and deal tracking for go-to-market teams. Avoma: Avoma records and transcribes meetings, writes the notes, updates the CRM and coaches sales teams from the calls.
Is Apollo.io or Avoma more affordable?▼
Apollo.io starts at €0/mo, Avoma starts at €0/mo. Check the comparison table above for current pricing.
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